GUORDAN BANKS

C A S E S T U D Y

THE BRIEF

Guordan Banks, a Grammy winning songwriter turned artist, has a long track record as one of the elite songwriters in the music industry. With a songwriting discography that includes writing for John Legend, Keyshia Cole, K. Michelle, Vivian Green, Lalah Hathaway, Ro James and Marcus Canty, Guordan is undoubtedly a force in the studio. He began to develop his credentials as an artist in his collaborations with Kanye West, 50 Cent, Chris Brown and Meek Mill. To take him to the next level,


THE WORK

Guordan enlisted Bernard Parker and Jordan Bailey, CEO of entertainment company Golden Community LLC. While co-managed by Parker and Bailey, the duo broke Guordan through his critically acclaimed single Keep You In Mind which was later remixed with Chris Brown. With a #1 record under his belt and gaining momentum, Guordan released his full length debut EP, Unpopular. For his record launch, the duo collaborated with CAD Management and ICM to put on his debut EP release concert live at The Mint LA.  


R E S U L T S

 
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#1 Urban AC Record

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61 Countries streamed Gourdan’s music

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1 million hours of music played

 
 
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6 Million Fans

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250 Tickets Sold For the EP Release concert live at The Mint LA.

 
 
 
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